LONDON, Monday 11th January 2021: Ford Money has announced the launch of a new savings brand in Germany. Ford Money Germany will provide simple and straightforward savings products which mirror the UK offering and include Ford Money’s ‘Our Best Rate Guarantee’. This allows existing and new customers to benefit from the same interest rates.
Ford Money combines the brand values of Ford with the financial knowledge of Ford Bank GmbH, a bank authorized and regulated by the German Federal Financial Supervisory Authority (Bafin) and headquartered in Cologne. The brand’s expansion into the German savings market comes three and a half years after Ford Money’s launch in the UK, where it has become an established brand providing UK savers with fair and consistent products and rates.
"Savers are looking for competitive, fair and safe products. That's why we have developed Ford Money, a deposit business that offers our customers easy-to-open and easy-to-manage savings accounts that also meets the highest security standards," said Andreas Hahne, specialist for deposit products at Ford Bank GmbH.
Suzanne Lewsley, UK chief deposits officer at Ford Money, said, “We’re excited to launch the Ford Money brand in Germany and offer customers the same access to easy, simple and competitive accounts as we do in the UK. This is a positive move for the brand as we continue to provide excellent service and experience for all our customers.
“As we launch Ford Money in Germany, we are pleased to be enhancing our offering to UK customers with an app. Customers can use fingerprint or facial recognition to login, making it simpler to access their accounts, view balances and review transactions. We’re looking forward to bringing more functionality to the app soon, including transfers and withdrawals, designed to help our customers stay close to their savings.”
The Ford Money app is available to download the app via Google Play or the Apple App Store.